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Using the SCARF model in the workplace

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As humans, we have evolved from primitive ways of thinking and acting. However, our brains are still wired to react emotionally in certain situations, triggering the fight or flight response. In 2008, David Rock developed the SCARF model to explain why we have such strong primitive reactions to social situations.


The SCARF model outlines five key domains that influence our behavior in social situations:

  1. Status – our relative importance to others

  2. Certainty – our ability to predict the future

  3. Autonomy – our sense of control over events

  4. Relatedness – how safe we feel with others

  5. Fairness – how fair we perceive exchanges between people to be


When these domains are triggered, our bodies perceive a threat. Conversely, when we are rewarded, our brains release dopamine, the "happy hormone."


Managers can leverage the SCARF model to create a more positive work environment. By minimizing threats and maximizing rewards, they can develop more cohesive and productive teams. Here are some tips for each domain:


  • Status: Allow individuals to assess their own work to elevate their confidence and feeling of status. Praise employees when they are proactive in self-assessment and mistake correction.

  • Certainty: Help create a sense of job stability and security to minimize the threat response. Be clear about what is expected in each role to build confidence.

  • Autonomy: Show trust in your team by delegating tasks and allowing for decision-making. Encourage new responsibilities and initiatives to reward autonomy.

  • Relatedness: Create a sense of inclusion by connecting individuals through mentor/buddy programs or team-building activities. More connection leads to the production of oxytocin, the "love hormone."

  • Fairness: Avoid favoritism and treat all team members equally. Provide clear objectives and expectations to minimize feelings of unfairness.


By incorporating the SCARF model into coaching, team building, and everyday interactions, managers can foster a more positive and inclusive work environment.


 
 
 

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